Check out our recap of DealerTalk 2019!

Our annual showcase event designed to inspire Canadian automotive professionals into unlocking their dealership’s full potential — with advice that encourages creativity, experimentation, and forward thinking in marketing and sales.

The industry innovators that spoke at DealerTalk 2019:

Mindy Weinstein
Founder & CEO at Market MindShift

Mindy is a digital marketing expert, national speaker, and trainer. She’s taught individuals at companies such as Facebook and LL Bean and will be discussing SEO with a focus on voice recognition.

Session: Under the Hood of Your Website: An SEO tune-up for the Voice Search Revolution

Mindy Weinstein is a national speaker, trainer and digital marketing expert. She has taught hundreds of individuals from companies of all sizes, such as Facebook, The Weather Channel, Rosetta Stone, Investor’s Business Daily, HBO, LL Bean and Sportsman’s Guide. Other digital marketing agencies come to Mindy to learn the latest trends, concepts and methodologies.

As a regular conference speaker, Mindy has presented at numerous events across the country, including Digital Summit, ASD Market Week, Pubcon, SMX, SEJ Summit, The Dedicated Entrepreneur, Reed Elsevier/LexisNexis Digital Marketing Summit, Speak, Serve & Sell, Habitudes, and more. Her speaking style is energetic, fun, entertaining and above all else, informative. She is able to take even the most complex topics and make them understandable and actionable to the audience.

Mindy co-authored The Marketing Avengers and Rich and Thin: Slim Down, Shrink Debt, Turn Calories Into Cash (McGraw Hill). She is a contributor to and Mindy has been interviewed on Fox, NBC and ABC. She has also been quoted as an expert in The Huffington Post, The Washington Post and The Arizona Republic and featured on KTAR 92.3 FM and Bloomberg Radio.

Mindy’s marketing career began in 1999. She has an M.B.A. from Arizona State University and is working on her Ph.D. in General Psychology with an Emphasis in Technology. She is a university professor and teaches marketing courses.

Mathew Growden
Head of Google Canada Auto Retail Team

Mathew has accumulated over 20 years of experience working with companies such as Indigo Books and Freedom Mobile, before Google. He’ll be covering ways to improve traffic to your website.

Session: Google Ad Strategies to Help You Rev Up Your Website Traffic

Mathew Growden is the Head of the Google Canada Auto Retail Team.

He spent the first 18 years of his life in Wiarton, Ontario, the home of the famous Canadian groundhog prognosticator Wiarton Willie.

Prior to Google, Mathew accumulated over 20 years of digital experience at some well known companies including Indigo Books and Music, Freedom Mobile and Hot or Not.

Marc-André Lanciault
President of Amplio Numérique

Marc-André has been in the tech sphere since 2002 and has helped develop numerous digital technologies including web portals and apps. He’ll be sharing the tools and strategies that Dealers must know to improve their website and mobile experience, and to win customers in the era of digital transformation.

Session: Converting Clicks to Customers: A website UX roadmap for the mobile consumer

Serial entrepreneur of the tech sphere since his very first company in 2002, Marc-André Lanciault is currently President at Amplio Numérique, partner and Head of digital transformation at Amplio Stratégies as well as partner and CTO at i lluxi.

Bachelor from UQAM’s Business School with a major in Information Systems, graduated from École d’entrepreneurship de Beauce, mentor and coach of young entrepreneurs, Marc-André masters technological innovation and authentic leadership.

During his career, he successfully developed, whether himself or leading a team of developers countless projects in numerous digital technologies, from web portals to ecommerce, web and mobile applications.

Speaker since 2012, he walked the stages of different events such as TEDxQuébec, the Chambre de Commerce du Montréal Métropolitain, Infopresse, the Événements Les Affaires, Stratégies PME, the Colloque Focus+Gestion RH, in addition to many corporate conferences.

Michel Falcon
Customer Experience and Employee Engagement Consultant

Michel is a leading expert on customer experience, employee engagement and company culture. He’ll be sharing his People-First approach to culture and how your dealership can provide the best possible customer experience.

Session: People-First Culture: A customer-centric plan for creating world‑class dealership experiences

Michel Falcon is a millennial customer and employee experience speaker who is asked to speak at events and conferences of all sizes. His message has him highly recruited to engage organizations who want to position themselves amongst some of the world’s most admired brands and learn strategies of customer and employee centric companies. Michel believes that a successful keynote consists of three things: education, entertainment and memorability.

Prior to consulting and speaking, Michel was a part of the 1-800-GOT-JUNK? customer experience team who were responsible for ensuring that the company was building the correct systems to influence customer loyalty, higher customer retention rates and remain an admired brand.

During his time at 1-800-GOT-JUNK? he recognized that he couldn’t learn from just one company if he wanted to be recognized as a leader in the customer and employee experience space. He chose to study Apple, Amazon, Westjet Airlines and Southwest Airlines, companies that grew to be admired, billion dollar brands by focusing on their customer experience. During Michel’s keynotes it is common for him to share some of their strategies and stories to encourage the audience to deploy similar programs.

Michel now coaches organizations to build the correct customer and employee strategies that will grow their profits and people. His blog is frequently visited by leaders of organizations who are looking to learn new tactics to implement within their business. His first book is to be released during the fall 2014.

Nikolas Badminton
Futurist and Trends Expert

Nikolas is a futurist speaker as well as an author and researcher. He regularly appears on the BBC, CBC, CTV and will be addressing where the future of Automotive and Dealerships are heading with AI.

Session: 2019 to 2030: Wheels Reimagined – and what this means for Dealers today and tomorrow

Nikolas is a world-respected futurist speaker, author, and researcher. He wows audiences with keynote speeches on the impact of exponential technologies including: Virtual, Augmented and Mixed Reality; Work Productivity; The Sharing Economy; Autonomous Transportation; Smart Cities; Education; The Future of AI integrated with Life and Business; and Predictions for humanity from 2017 to 2030, and beyond.

Nikolas regularly appears on the BBC, CBC, CTV, Global News, Fast Company, VICE, and writes for the Techcrunch, Huffington Post, Forbes, Venturebeat, Betakit, TechVibes,, and other media.

Kijiji Autos Innovation Award

Are you an innovator or know someone who is? Maybe you had a fresh take on community initiatives, or your colleagues ran a truly brilliant digital campaign. Well, now you can make your nomination for the first ever Kijiji Autos Innovation Award!

The Top 5 candidates will be flown to Toronto on October 21, 2019, and the winner will be announced at DealerTalk 2019.

Thank you to everyone who made a nomination, they are now closed.