Edition: May 30, 2023
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LATEST NEWS | TACTICAL UPDATES | COMMUNICATION UPDATES |SAILINGS UPDATES | EDUCATION UPDATES | MARKETING ASSETS | PROMOTIONS | RESOURCES

As a reminder, the information outlined in any edition of the Beacon is
 for internal use only.
Please do not share this link with anyone outside of the NCL organization.

LATEST NEWS


NEW  Introducing Jerusalem A Holy Sanctuary Cruisetour
On May 24, 2023, we announced the introduction of our new Jerusalem A Holy Sanctuary Cruisetour for 2024. A four-day and three-night pre-cruise-only land program departing from Haifa, Israel. Learn more in NCL Help's "Jerusalem A Holy Sanctuary Cruisetour" external article. The following dates are available for booking:
 

Sailing Date Ship Location
October 9, 2024 Norwegian Getaway Haifa, Israel
October 29, 2024 Norwegian Epic Haifa, Israel
November 18, 2024 Norwegian Sky Haifa, Israel

NEW  Dining Cancelations on Norwegian Jewel, Encore, Escape, Prima, Bliss, Epic, and Getaway
Communications were sent to select guests on the sailings listed below. Due to select dining times being oversold, the dining reservations listed below have been canceled. Please visit NCL Help's "Itinerary Changes" section and click the link for the respective ship to find copies of the letters being provided. 
 
Ship Sailing Date Restaurant Reservation Date(s) Reservation Time
Norwegian Bliss June 24, 2023 Cagney's June 25, 2023 6:00 PM
Norwegian Epic June 4, 2023 Teppanyaki June 10, 2023 8:00 PM
Norwegian Getaway June 15, 2023 Ocean Blue June 16, 2023 7:30 PM
Norwegian Encore July 9, 2023 Cagney's July 10, 2023 6:00 PM
July 9, 2023 Cagney's July 13, 2023 6:00 PM
July 16, 2023 Teppanyaki July 17, 2023 5:15 PM
Norwegian Escape June 4, 2023 Cagney's June 5, 2023 5:30 PM
June 18, 2023 Bayamo June 22, 2023 6:30 PM
July 9, 2023 Bayamo July 10, 2023 6:00 PM
July 9, 2023 Teppanyaki July 10 - July 12, 2023 9:15 PM
July 9, 2023 Bayamo July 13, 2023 9:00 PM
Norwegian Prima June 4, 2023 Hasuki June 13, 2023 9:00 PM
July 6, 2023 Hasuki July 12, 2023 All
July 6, 2023 Hasuki July 13, 2023 All
July 6, 2023 Hasuki July 14, 2023 7:30 PM
July 6, 2023 Hasuki July 15, 2023 7:30 PM
July 16, 2023 Hasuki July 22, 2023 5:30 PM
August 6, 2023 Palomar August 8, 2023 5:30 PM
Norwegian Jewel June 5, 2023 Teppanyaki June 10, 2023
June 11, 2023
6:00 PM
June 12, 2023 Teppanyaki June 12 - June 18, 2023 6:00 PM
June 19, 2023 Teppanyaki June 20, 2023
June 21, 2023
June 22, 2023
June 23, 2023
June 25, 2023
6:00 PM
June 26, 2023 Teppanyaki June 26 - July 2, 2023 6:00 PM
July 3, 2023 Teppanyaki July 4 - July 9, 2023 6:00 PM

NEW  Southampton Embarkation Communications
Communications containing important information regarding increased traffic at embarkation in Southampton were sent to all guests and travel partners booked on Norwegian Star's May 31, 2023, sailing, and Norwegian Dawn's June 3, 2023 sailing. For further information on which train services will be impacted, please visit this website. Please visit NCL Help's "Itinerary Changes" section and click the link for the respective ship to find copies of the letters being provided. 

NEW  Norwegian Getaway Million Dollar Quartet Performance Date Change
Today, this communication is being provided to all guests with reservations for Million Dollar Quartet on June 14, 2023, at 7 PM on Norwegian Getaway's June 3, 2023 sailing. Please visit NCL Help's "Itinerary Changes" section and click the link for the respective ship to find a copy of the letter being provided. 

NEW  Norwegian Prima Dining Availability
Due to Los Lobos being held for a private event throughout the entirety of its August 6, 2023, sailing, this communication was sent to all guests and travel partners booked on Norwegian Prima's August 6, 2023, sailing. Reservations will not be available for this dining venue and booked reservations with Los Lobos will be canceled and refunded to the original form of payment. 
 
NEW  Pride Of America Dining Availability
A communication, linked here, is being provided to all guests and travel partners booked on Pride of America's sailings on May 27, 2023, and June 3, 2023, regarding dining availability onboard. Please visit NCL Help's "Itinerary Changes" section and click the link for the respective ship to find copies of the letters being provided. 

UPDATED  Affinity Group Request Process
Please note that affinity groups consist of five to 198 staterooms. Groups consisting of 199 or more follow a different policy and require approval from their sales managers. To help streamline programming requests, please ensure your travel partners are aware of the following request process: REMINDER  Giving Joy Campaign Reminder
In honor of Teacher Appreciation Week, and the countless educators across North America, we are relaunching our award-winning Giving Joy contest, which will reward 20 teachers across the U.S. and Canada with a seven-day cruise. Find more details in the press release here. Nominations and voting closes on June 9, 2023. 

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TACTICAL UPDATES

NEW  Residents Rate For California And Hawaii Residents
There is a limited-time special savings offer for California and Hawaii residents on select sailings aboard Pride of America. This offer is available to book from May 30, 2023, through July 29, 2023. Find discount details and available sailing dates below. 
 
 

REMINDER  CAD Discount on Select Sailings
Effective May 18, 2023, there is a new discount off of the voyage fare, including NCFs, for select 14-night 2023 sailings aboard Norwegian Jewel and Norwegian Spirit, booked in CANADIAN currently (CAD) for Canadian travel partners and direct guests. Please stay tuned for more information.

REMINDER  Personalized Offers
The following is a list of all live personalized offers. For more information, please reference the external "Q2 Direct Mail Offers" article on NCL Help. For awareness, if a travel partner's client receives one of these offers, the travel partner can access and apply it to the reservation via the booking system in the coupons section.
 

Offer Description

 

Coupon Code

 

Effective Dates

10% off All sailings
(Issued to guests on one-year anniversary
of their first sailing with NCL)
  PGFCC-10   April 5 - May 31, 2023

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COMMUNICATION UPDATES



NEW 
 Reactive Statement: Beverage Service (Shared May 22)
 

"We confirm that beverage service while in or within the proximity of the United Kingdom, Italy, and Greece, is available for guests who have pre-purchased the beverage packaged in advance of arriving to port. We apologize for any confusion or inconvenience." - Spokesperson for Norwegian Cruise Line
 

NEW  Reactive Statement: Norwegian Epic Displacement (Shared May 30)
 

"We are committed to providing exceptional vacation experiences, both aboard our ships and by taking our guests to some of the most sought-out destinations around the world. Due to the growing guest demand for Caribbean sailings this winter, Norwegian Epic will be redeployed to Port Canaveral, Fla. to offer a mix of seven-day Eastern and Western Caribbean itineraries beginning Dec. 17, 2023. As a result, the ship's Europe sailings from Dec. 1, 2023 though and including April 9, 2024, have been canceled. All guests booked on these sailins will recieve an automatic full refund returned to the form of payment provided at the time of reservation as well as a bonus Future Cruise Credit Certificiate valid for a future cruise. We understand the inconvenience and frustration this distruption may cause, and we appreciate the understanding of our loyal guest ad travel agent partners. 

Additional information on Norwegian Epic's new voyages from Port Canaveral, Fla. will be shared as soon as it becomes available.
" - Spokesperson for Norwegian Cruise Line
 
NEW  Upcoming Partners First Communications
For awareness, below is a list of upcoming communications to the trade community from Partners First. Please note that content topics and dates may change to support business needs. Please reference the below content for communications that highlight the current promotional offer. 

 
Date   Channel    Description
May 30, 2023  
  • Partners First Email 
  • Partners First Social (Facebook page and group)
  This campaign aims to drive urgency for the Memorial Day Sale and features the Picks of the Month, the Memorial Day Sale Toolkit in Marketing Headquarters to help them promote the sale, and a reminder about the CruiseFirst sprint.
June 1, 2023  
  • Partners First Email 
  • Partners First Social (Facebook page and group)
  This campaign aims to amplify excitement for the launch of Norwegian Viva and introduce the 35% off promotional offer. Features the 35% off promotional lockup, Viva 2023 Europe sailings, the Viva toolkit in Marketing Headquarters and existing Viva social images to help them promote the ship.
June 2, 2023  
  • Partners First Social (Facebook page and group)
  This post aims to remind travel partners that Norwegian's Giving Joy ends in one week and will feature a video message from John Chernesky. 

UPDATED  Partners First File Names
As a reminder, files are occasionally deleted to create space for new files. To avoid uploading duplicate files, please reference the guide that includes best practices and outlines the process of uploading and searching for existing files in Account Engagement, found in the resources section below. Below are the names of the recent Partners First files. Please note that underscores represent spaces, and parentheses are not part of the names.
  • Parnters_First_52223_day_before_webinar_hero
  • partners_first_050923_may_webinar_prepare_to_slice
  • partners_first_050923_may_webinar_speakers_slice
  • partner_first_52323_day_of_webinar_hero
  • partners_first_052423_operational_hero_regarding_Norwegian_Epic
  • blue_1_bubble
  • blue_2_bubble
  • blue_3_bubble
  • partners_first_61322_footer_wave
  • partners_first_52423_post_webinar_attendees_hero

 

 
  • partners_first_52423_post_webinar_nonattendees_hero
  • partners_first_highlights_and_resources_slice
  • partners_first_52823_featured_europe_sailings
  • partners_first_052523_europe_1
  • partners_first_052523_europe_2
  • partners_first_052523_europe_3
  • partners_first_33023_europe_toolkit_slice
  • PARTNERS_FIRST_052523_FAS_DETAILS_FLYER_SLICE
  • weekly_wave_052823_partners_first_webinar_slice
  • weekly_wave_52823_memorial_day_toolkit_slice

 
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SAILING UPDATES

NEW  Norwegian Epic Cancelations and Suggested Itineraries
For awareness, Norwegian Epic is being redeployed, resulting in the cancelation of select sailings aboard the ship (see column one below for impacted dates). You can find the notification letter here and the list of impacted agencies here. A Partners First email to only those agencies impacted was sent on Wednesday, May 24, 2023, and can be viewed here. Find a list of the impacted sailing dates below, paired with our recommended list of alternative itineraries. 
 
Sail Date Itinerary Name Recommended Alternative
12/1/2023 11-Day Mediterranean from Rome to Haifa Epic 11/8/2023: 12-Day Mediterranean from Rome to Haifa
Epic 11/20/2023: 11-Day Mediterranean from Haifa to Rome
12/12/2023 10-Day Mediterranean from Haifa to Venice
12/22/2023 14-Day Europe from Venice to Lisbon Epic 8/17/2023: 11-Day Mediterranean from Barcelona to Venice
Epic 8/28/2023: 11-Day Mediterranean from Venice to Marseille
Epic 10/27/2023: 12-Day Mediterranean from Venice to Rome
1/5/2024 10-Day Europe round-trip Lisbon Star 11/1/2023: 11-Day Europe round-trip Lisbon
Star 11/12/2023: 12-Day Europe round-trip Lisbon
Dawn 10/23/2023: 10-Day Mediterranean from Lisbon to Barcelona
1/15/2024
1/25/2024
2/4/2024 11-Day Europe round-trip Lisbon
2/15/2024 10-Day Europe round-trip Lisbon
2/25/2024 12-Day Mediterranean from Lisbon to Rome Epic 10/27/2023: 12-Day Mediterranean from Venice to Rome
3/8/2024 11-Day Mediterranean from Rome to Haifa Epic 11/8/2023: 12-Day Mediterranean from Rome to Haifa
Epic 11/20/2023: 11-Day Mediterranean from Haifa to Rome
3/19/2024 11-Day Mediterranean from Haifa to Rome
3/30/2024 10-Day Greek Isles round-trip Rome Epic 4/19/2024: 10-Day Greek Isles round-trip Rome
Epic 4/29/2024: 10-Day Greek Isles round-trip Rome
4/9/2024

UPDATED  Open For Sale: Norwegian Sky, Epic, and Joy
The latest deployments officially open for sale are sailings aboard Norwegian Jewel and Norwegian Sky, Epic, and Joy. Please find the sailing information here in Sharepoint. As a reminder, no new speculative group space is available for sailings leaving January 1, 2023, and later. Please do not send requests to the Group Bookings Requests team or try to create new Speculative Group Space in Seaweb ABE. 

UPDATED  Sailing Changes
In case you missed it, changes have been made to sailings on the ships listed below. Find the notification letters on NCL Help's internal "Itinerary Changes" page regarding the respective ship. You can also access this page via the Itinerary Changes button on Norwegian Central's Learn column. Important to note that Norwegian Gem, Spirit, and Jewel have multiple itinerary changes. Please note that when it comes to cancelations, commissions are protected for reservations that were paid in full, unless noted otherwise.
 
Itinerary Changes Cancelations
 
  • Norwegian Joy
  • Norwegian Jewel
  • Norwegian Encore
 
  • Norwegian Sky
  • Norwegian Escape
  • Norwegian Spirit (Multiple Changes)

 

  • Norwegian Epic (Multiple Cancelations)


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EDUCATION UPDATES

NEW  Partners First Webinar and Winners
The recording of last week's Partners First webinar can be accessed here. If you or your travel partner did not previously register for the event, the link will prompt you to register and then take you to the recording. The winners of the 10 ice cream machines can be found here. District codes for the winners will be shared this week. 

REMINDER  Webinar Page in NCLU
There is a new webinar page in NCLU. On this page, travel partners can find and watch previous recordings of content from Partners First, including the Johncast and webinars.

REMINDER  Cruisetour Slides in Presentation Builder
There are new Cruisetour slides in Presentation Builder that highlight the new Cruisetours being introduced in MEA, Asia, and South America. You can find them located here in Sharepoint. 

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MARKETING ASSETS

NEW   Canadian Promo Toolkit
To better support our Canadian travel partners, a 70% Off 2nd Guest Free toolkit is now available on Marketing Headquarters. Encourage your Canadian travel advisors to access it here

NEW   Military Appreciation Program Social Image
There is a new social image in Marketing Headquarters to promote Norwegian's Military Appreciation Program. Encourage your travel partners to showcase the Military Appreciation Program to their military clients using this social image

NEW   Updated MHQ Assets
Trade Marketing has updated several marketing assets in Marketing Headquarters. Please delete any previously downloaded versions and replace them with the updated versions. 
  • CruiseNext Flyer Here
  • Norwegian Breakaway Ship Fact Flyer Here
  • Norwegian Epic Ship Fact Flyer Here
  • Norwegian Spirit Ship Fact Flyer Here
  • Norwegian Pearl Ship Fact Flyer Here
  • Norwegian Star Ship Fact Flyer Here
  • Norwegian Sun Ship Fact Flyer Here
  • Norwegian Jade Ship Fact Flyer Here
  • Norwegian Dawn Ship Fact Flyer Here
  • Norwegian Gem Ship Fact Flyer Here
 
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PROMOTIONS
UPDATED  Upcoming Promotions Cliffs
Below is a list of the upcoming promotion cliffs with details regarding the offer as they will appear on NCL.com. As a reminder, the below cliffs are for internal purposes only. Additionally, please note that these promotions appear in the booking system as "DISC35," unless noted otherwise. Full details regarding the promotion, including combinability, can be found after searching "DISC35" on NCL Help. 
 
Promotion Begins Ends
     
Memorial Day Sale: 70% Off 2nd Guest + Free At Sea/Pick 5
+ $250 CruiseFirst May 16-18, and May 26 - May 31, 2023
May 16, 2023 May 31, 2023
     
June Pulse 1: 35% Off All Cruises + Free At Sea/Pick 5
+ $250 CruiseFirst June 1 - 5, 2023
June 1, 2023 June 14, 2023
     
Father's Day Sale: 70% Off 2nd Guest + Free At Sea/Pick 5
+ $250 CruiseFirst June 15 - 20, 2023
June 15, 2023 June 20, 2023
     
June Pulse 2: 70% Off 2nd Guest + Free At Sea/Pick 5 June 21, 2023 June 27, 2023

 

UPDATED  Current Promotional Offer
The current promotion (DISC35) is currently advertised as "70% off 2nd guest." 

UPDATED  CruiseFirst
The CruiseFirst Sprint offer "Pay $250, Get $500" will run from May 26, 2023, through May 31, 2023. Learn more about the CruiseFirst offer here, and review the terms and conditions in NCL Help's "CruiseFirst" article.

UPDATED  CruiseNext DoubleUP Offer
Book ANY stateroom on any sailing at least four months in advance and apply TWO CruiseNext, CruiseNext Haven, or CruiseNext Lite deposits to any stateroom on any sailing in 2023 and forward. This offer ends on May 31, 2023. Find more details about CruiseNext in NCL Help's external "CruiseNext" article and have your partners download their CruiseNext Report here.

Military Appreciation Promo Code
The following are the benefits of using the MAP10OFF promo code:

  • It will allow us to manage the combinability of the offer. At the current time, the offer will continue to be combinable with all promotions. 
  • Facilitates reporting of the new program.
  • With adding a promo code, there will also be an indication on the invoice (viewable in Seaware) that the reservation has this 10% discount. This will also reflect on the booking confirmation. 
 

 
 

Latitude Extra Point: LATDBLX
The Latitude Extra Double Points LATDBLX has been extended through May 31, 2023. Two additional points per person, per night, will be given on select 2023 cruises. This offer is not applicable to select Alaska and Europe sailings. Find details regarding this offer in NCL Help's external LATBLX" article. Review the updated terms linked here in Sharepoint. 

Latitude Promo Code: LATRIPLE
​​​​There are now three extra latitude points per night available for select 2023 Alaska, Europe, and Trans-Atlantic repositioning sailings. This promotion runs until May 31, 2023. Find details here.


Reduced Deposits
This offer has been extended through June 30, 2023. For additional information, please view the PDF here in SharePoint. 
 
​​​
Future Cruise Credits
FCCs have been extended through June 30, 2023. The discount FCCs (the additional % off a future sailing) that were set to expire on December 31, 2022, will expire on that date. The coupons that were extended reflect the new date in the reservation system. Travel partners can download their list of clients with available FCCS here and watch a how-to video here.


 

 Team Member Contact Cheat Sheet
Find a table highlighting Norwegian Cruise Line team members, what responsibilities they own, and what team they belong to here in Sharepoint. 

 
 Mo's Ninja Nuggets
Find the latest information and updates regarding groups here in Sharepoint. 

 
Sales Focus List
The latest Sales Focus List, complete with the "Featured Itineraries" list on the third tab is here in Sharepoint.​​​​​


 Promo Sales Pal
The latest Promotional Sales Pal is located here in Sharepoint. 


 Beacon Archive Page
Access previous editions of the Beacon here.

 

 

  Account Engagement File Guide
The Account Engagement File Guide, located
here in Sharepoint, includes best practices and outlines the process of uploading and searching for files in Account Engagement.

 
 Account Engagement Template Guide
For a step-by-step guide to locating and personalizing existing email templates in Account Engagement, find the Account Engagement Email located 
here in Sharepoint.

 
 Important Actions
Help your travel partners position themselves as the vacation expert their clients can trust by advising them to regularly familiarize themselves with the information featured on the following pages:

  • Country requirements here
  • Health and safety protocols here
  • Returning to service, found on NCL Help's "return to sail" page





 


 Sales Systems and Operations Ticket Submissions
All ticket requests for the Sales Systems and Operations team have been moved from JotForm to Monday.com. Please bookmark and use the following links when submitting new ticket requests to the Sales Systems and Operations team. If you find yourself removed from the Beacon Distribution List, please submit a ticket using the Sales Operations Request link below to be added back to the list. 

 
 
  • Pardot, including resubscribing to Partners First emails
  • Salesforce
  • Territory Realignments
  • NCL Help
  • NCF Marketing Form/Dashboard
  • New Hire setup requests in Salesforce
 

Use the Sales Systems Requests link for: 

  • Norwegian Central
  • BI Distribution List Changes
  • New Hire setup requests in Norwegian Central
  • Reporting GDS issues
  • Updates the Sales Contact page
 

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