Edition: April 3, 2023
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LATEST NEWS | TACTICAL UPDATES | SAILINGS UPDATES | EDUCATION
MARKETING ASSETS | PROMOTIONS | RESOURCES


As a reminder, the information outlined in any edition of the Beacon is
 for internal use only.
Please do not share this link with anyone outside of the NCL organization.

LATEST NEWS

NEW  NCL Announces Exclusive Partnership with the Miami Marlins
On March 28, 2023, NCL made a splash with the announcement to team up with the Miami Marlins in an exclusive partnership. Throughout the season, fans will have a chance to win $1000 onboard credit for a future NCL cruise during Marlins’ home games at loanDepot park. Review the press release here for more details.


NEW  David Herrera Addresses the Trade
Encourage your travel partners to view this video on the Partners First Facebook page, which features a special message from David Herrera, expressing his enthusiasm and commitment to the travel partner community. 


NEW  May Health and Safety Requirements
On April 3, 2023, a communication, linked here, was sent to all guests and travel partners with active BK reservations for all sailings from May 1, through May 31, 2023. This communication has important information regarding our updated health and safety protocols and travel requirements for the destinations they will be visiting. Please refer travel partners to www.ncl.com/sail-safe and www.ncl.com/travel-requirements-by-country for the most up-to-date protocols and requirements. Visit NCL Help’s “Itinerary Changes” article and click the link for the respective ship to find a copy of the letter provided.


NEW  Dining Cancelations on Norwegian Joy, Gem Encore, Bliss, Breakaway, and Prima
On March 30 and 31, 2023, letters, linked here, were sent to select guests on the following sailings. Due to select dining times being oversold on the below dates and venues, select dining reservations are being canceled. Visit NCL Help’s “Itinerary Changes” article and click the link for the respective ship to find copies of the letters provided.

 

Ship

Sailing Date

Restaurant

Norwegian Joy

April 1, 2023

Ocean Blue on April 6

Norwegian Joy

April 1, 2023

Teppanyaki on April 6

Norwegian Joy

April 27, 2023

Cagney’s on April 30

Norwegian Gem

April 5, 2023

Cagney’s on April 9

Norwegian Encore

April 2, 2023

Teppanyaki on April 7

Norwegian Encore

April 9, 2023

Teppanyaki on April 13

Norwegian Bliss

April 2, 2023

Ocean Blue on April 3

Norwegian Bliss

April 2, 2023

Ocean Blue on April 6

Norwegian Bliss

April 2, 2023

Cagney’s on April 7

Norwegian Bliss

April 2, 2023

Cagney’s on April 8

Norwegian Breakaway

April 20, 2023

La Cucina on April 25

Norwegian Breakaway

April 20, 2023

Le Bistro on April 23

Norwegian Breakaway

April 20, 2023

Les Bistro on April 26

Norwegian Prima

April 2, 2023

Los Lobos on April 3

Norwegian Prima

April 9, 2023

Onda on April 13

Norwegian Prima

April 9, 2023

Palomar on April 10

Norwegian Prima

April 9, 2023

Los Lobos on April 14

Norwegian Prima

April 23, 2023

Teppanyaki on April 24



NEW  Pride of America Dining Availability
On March 30, 2023, a communication (linked
here) was provided to all guests and travel partners booked on Pride of America’s April 1 and April 8, 2023, sailings. The communication includes important information regarding dining availability onboard. Please visit NCL Help’s “Itinerary Changes” and click the link for the respective ship to find a copy of the letter provided.

NEW  Explore Athens Pre Cruisetour
Effective April 3, 2023, we are excited to announce the Explore Athens Cruisetour for 2023 and 2024, a 3-day and 2-night pre-cruise-only land program departing from Athens, Greece. Please note that Cruisetours are different from shore excursions and should NOT be transferred to the Shore Excursion department. For additional information, visit NCL Help's "Explore Athens Pre Cruisetour" article. The following sailing dates are available for booking: 

 

NEW  Updated Production Study Live in Salesforce
The Sales Analytics and Operations team has created an updated Production Study that is now live in Salesforce. Access the production study using the Production Study Tab under an account. Key highlights of the updated production study include:
  • Current year comparison ST4Y (2019)
  • Net bookings and revenue metrics instead of gross
  • Average commission per booking in 2023 VS. 2019

NEW  Guest Services Early Closure
On Friday, April 7, and Sunday, April 9, 2023, Guest Services, including the Resolution Desk, will be observing early closure. Please see the adjusted hours of operation below:
  • April 7, 2023: 8AM - 8PM (EST)
  • April 9, 2023: 9AM - 6PM (EST)

NEW  Credit Card Processing Error
On March 31, 2023, a communication was sent to select guests regarding a credit card processing error that occurred on March 5, 2023. You can find the letter here to review additional details. 


UPDATED  Partners First File Names
As a reminder, files are occasionally deleted to create space for new files. To avoid uploading duplicate files, please reference the guide that includes best practices and outlines the process of uploading and searching for existing files in Account Engagement, found in the resources section below. Below are the names of the recent Partners First files. Please note that underscores represent spaces, and parentheses are not part of the names.
  • partners_first_32823_NCLU_how_to_hero
  • partners_first_32823_booking_modules_slice
  • partners_first_32823_coupon_modules_slice
  • partners_first_32823_group_modules_slice
  • partners_first_33023_europe_colosseum_hero
  • partners_first_33023_featured_europe_itineraries_slice

 

 
  • partners_first_33023_featured_europe_itineraries_slice_2
  • partners_first_33023_europe_toolkit_slice
  • Weekly_Wave_040223_Glaciers_Slice
  • weekly_wave_040223_ibiza_spain_slice
  • partners_first_33023_europe_toolkit_slice

NEW  Last-Minute Deals on Norwegian Jewel
For a limited time, guests can enjoy a 7-day, open-jaw sailing on Norwegian Jewel's April 23, 2023 sailing. Guests can start booking at the low rate of $399, with Free at Sea included. Solo travelers have the chance to book this deal at no single supplement on IX, IF, OX, and OK stateroom categories. Families can take advantage of the Kids Sail Free promotion that allows third and fourth guests to sail free of charge. With $0 NCFs, this deal is a win for everyone. Encourage your travel partners to book their clients on this sailing today. 

NEW  Sailings in Need of Support
The following sailings are in need of support. Please encourage your travel partners to book clients on these sailings and emphasize that they all qualify for commission on NCFs. For assets they can use to promote, please point partners to the Europe Toolkit found here
 
Ship Sailing Date Destination Link
Norwegian Star November 1, 2023 Spain, Morocco, Gibraltar Here
Norwegian Star November 12, 2023 Spain, Portugal, and the Canary Islands Here
Norwegian Star September 9, 2023 Iceland and Norway Here
Norwegian Star September 23, 2023 Dublin, Belfast, Cork, and Galway Here
Norwegian Gem September 7, 2023 France, Spain, and Portugal Here
Norwegian Dawn October 14, 2023 France, Spain, Portugal, and Belgium Here


REMINDER  Personalized Offers
The following is a list of all live personalized offers. For more information, please reference the external "Q1 Direct Mail Offers" article on NCL Help. You can also find presentation slides in Presentation Builder here. For awareness, if a travel partner's client receives one of these offers, the travel partner can access and apply it to the reservation via the booking system in the coupons section.
 

Offer Description

 

Coupon Code

 

Effective Dates

50% off Sun, Spirit, and Jewel to Alaska

 

AKFCC-50S

 

February 22-April 15, 2023

20% off Encore and Bliss to Alaska

 

AKFCC-20S

 

February 22-April 15, 2023

20% off Europe sailings

 

EUFCC-20

 

March 13 - May 1, 2023


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SAILING UPDATES

NEW  Norwegian Pearl Embarkation Information
On March 29, 2023, a letter, found here, was sent to all guests and travel partners booked on Norwegian Pearl's March 31, 2023, sailing. Additionally, this communication will be provided to all guests and travel partners booked on Norwegian Pearl’s sailings from April 7, through and including October 20, 2023, 3 days prior to sailing. The letter contains important information regarding severe traffic anticipated at embarkation due to a closure of the Sumner Tunnel in Boston, Massachusetts. In order to ensure a smooth embarkation day, we highly encourage all guests to please allow ample time to get to the port. Visit NCL’s Help’s “Itinerary Changes” article to find a copy of the letter provided.


UPDATED  Open for Sale: Norwegian Jewel
The latest deployments officially open for sale are sailings aboard Norwegian Jewel. Please find the sailing information here in Sharepoint. As a reminder, no new speculative group space is available for sailings leaving January 1, 2023, and later. Please do not send requests to the Group Booking Requests team or try to create new Speculative Group Space in Seaweb ABE. 


UPDATED  Sailing Changes
In case you missed it, changes have been made to sailings on the ships listed below. Find the notification letters on NCL Help's "Itinerary Changes" page regarding the respective ship. You can also access this page via the Itinerary Changes button on Norwegian Central's Learn column. Please note that when it comes to cancelations, commissions are protected for reservations that were paid in full, unless noted otherwise.

 

Itinerary Changes  
  • Norwegian Epic
  • Norwegian Jade

 

 


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EDUCATION UPDATES

NEW  How To Book Modules Added To NCLU
Two new modules regarding affinity groups have been added to the Groups by NCL section of NCLU’s How to Book series. Help your travel partners learn how to send an affinity group detail report with this module, or how to add guests to an affinity group with this module.   


NEW  2023 Commission Update Summary in Presentation Builder
Find an updated Commission Summary presentation for 2023 here in Presentation Builder. It includes an overview of NCF commission eligibility, earning potential for 2023, the new commission tier parameters, and more.



NEW  Destination Slides in Presentation Builder
Help your travel partners position an NCL cruise to Europe or Alaska with the Europe Destination 2023 Slide and the 2023 Alaska Summary Slide, which both include an overview of unique itineraries, ports, and ships. 


NEW  Expanded Slides In Presentation Builder
Keep current by reviewing the following presentations, updated recently to address more topics. The Free at Sea presentation has been expanded to include considerations for the top offer components, including open bar, dining, and Shorex. The Air Promotion presentation has been expanded to include promotion considerations from the Terms and Conditions. 
 

NEW  Norwegian Viva Entertainment Release Video
Travel partners can now download and share the Norwegian Viva Entertainment Release video, featuring Beetlejuice, to encourage their clients to book their next vacation on Norwegian Viva.


UPDATED   Cruise Events Toolkits
The Cruise Event toolkits have been updated with new planning guides for travel partners to begin the necessary steps to planning their own cruise events. Find the In-Person Planning Guide here and the Virtual Planning Guide here


UPDATED   Free At Sea Offer Details Flyer
The Free at Sea Offer Details Flyer has been updated with up-to-date prices and contains everything you need to know to promote NCL's Free at Sea offer, including what drinks are included with Free Unlimited Open Bar, a list of frequently asked questions regarding Free at Sea, and more. 


UPDATED   USB Orders
If you would like to order USB for an upcoming event, please allow three or more weeks for processing and shipping. To place an order, email trademarketing@ncl.com and include the quantity, shipping address, and phone number. 

 

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PROMOTIONS
UPDATED  Upcoming Promotions Cliffs
Below is a list of the upcoming promotion cliffs with details regarding the offer as they will appear on NCL.com. As a reminder, the below cliffs are for internal purposes only. Additionally, please note that these promotions appear in the booking system as "DISC50," unless noted otherwise. Full details regarding the promotion, including combinability, can be found after searching "DISC50" on NCL Help. 
 
Promotion Begins Ends
April Pulse 1: Free 2nd Guest + Free At Sea/Pick 5
Your travel partners can share this promo on Facebook with the post pinned here.
April 1, 2023 April 13, 2023
     
April Pulse 2: 35% Off All Cruises + Free At Sea/Pick 5 + $250 CruiseFirst April 14, 2023 April 20, 2023
     
April Pulse 3: 70% Off 2nd Guest + Free At Sea/Pick 5 April 21, 2023 April 28, 2023
     
April Pulse 3: 70% Off 2nd Guest + Free At Sea/Pick 5 + $250 CruisFirst April 28, 2023 May 1, 2023
     
May Pulse 1: 35% Off All Cruises + Free At Sea/Pick 5 May 2, 2023 May 11, 2023
     
Mother's Day Flash Sale: 35% Off All Cruises + Free At Sea/Pick 5 + $250 CruiseFirst May 12, 2023 May 15, 2023
     
Memorial Day Sale: 70% Off 2nd Guest + Free At Sea/Pick 5 + $250 CruiseFirst May 16, 2023 May 31, 2023

 

IMPORTANT  DISC50 Ending Soon
The current promotion, DISC50, advertised as 2nd Guest Free ends on April 13, 2023. Please note that the current promotion will change to DISC35 effective April 14, 2023, and will offer 35% off of voyage fares. 

CruiseNext DoubleUP
Until May 31, 2023, this offer allows the application of two CruiseNext Cruise Reward, CruiseNext, CruiseNext Haven, or CruiseNext Lite deposits to any stateroom on any 2023 cruise booked at least four months before sailing. Learn more about the offer hereand have your partners download their CruiseNext Report here.

Military Appreciation Promo Code
The following are the benefits of using the MAP10OFF promo code:

  • It will allow us to manage the combinability of the offer. At the current time, the offer will continue to be combinable with all promotions. 
  • Facilitates reporting of the new program.
  • With adding a promo code, there will also be an indication on the invoice (viewable in Seaware) that the reservation has this 10% discount. This will also reflect on the booking confirmation. 

 
 

​​​​​
Latitude Promo Code: LATRIPLE
​​​​There are now three extra latitude points per night available for select 2023 Alaska, Europe, and Trans-Atlantic repositioning sailings. This promotion runs until May 31, 2023. Find details here.


Reduced Deposits
This offer has been extended through June 30, 2023. For additional information, please view the PDF here in SharePoint. 
 
​​​
Future Cruise Credits
FCCs have been extended through June 30, 2023. The discount FCCs (the additional % off a future sailing) that were set to expire on December 31, 2022, will expire on that date. The coupons that were extended reflect the new date in the reservation system. Travel partners can download their list of clients with available FCCS here and watch a how-to video here.







 

 Team Member Contact Cheat Sheet
Find a table highlighting Norwegian Cruise Line team members, what responsibilities they own, and what team they belong to here in Sharepoint. 

 
 Mo's Ninja Nuggets
Find the latest information and updates regarding groups here in Sharepoint. 

 
Sales Focus List
The latest Sales Focus List, complete with the "Featured Itineraries" list on the third tab is here in Sharepoint.​​​​​


 Promo Sales Pal
The latest Promotional Sales Pal is located here in Sharepoint. 


NEW  Beacon Archive Page
Access previous editions of the Beacon here

 

  Account Engagement File Guide
The Account Engagement File Guide, located here in Sharepoint, includes best practices and outlines the process of uploading and searching for files in Account Engagement.

 
 Account Engagement Template Guide
For a step-by-step guide to locating and personalizing existing email templates in Account Engagement, find the Account Engagement Email located 
here in Sharepoint.

 
 Important Actions
Help your travel partners position themselves as the vacation expert their clients can trust by advising them to regularly familiarize themselves with the information featured on the following pages:

  • Country requirements here
  • Health and safety protocols here
  • Returning to service, found on NCL Help's "return to sail" page
 


NEW  Sales Systems and Operations Ticket Submissions
All ticket requests for the Sales Systems and Operations team have been moved from JotForm to Monday.com. Please bookmark and use the following links when submitting new ticket requests to the Sales Systems and Operations team. 

 
 
  • Pardot
  • Salesforce
  • Territory Realignments
  • NCL Help
  • NCF Marketing Form/Dashboard
  • New Hire setup requests in Salesforce
 

Use the Sales Systems Requests link for: 

  • Norwegian Central
  • BI Distribution List Changes
  • New Hire setup requests in Norwegian Central
  • Reporting GDS issues
  • Updates the Sales Contact page
 

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