At BYOB, we’re always striving to not only bring you new technologies to bolster your bag programs, but also create new channels of charitable giving and sustainability. Through our partnership with Fill it Forward, we’re proud to announce our newest product that does just that… the BYOB Smart Bag!

Through this brand new value-add item, our Near-Field Communication (NFC) technology allows a retailer to connect with their customers on a whole new level. Shoppers can have the QR codes on their bags scanned to track their charitable and environmental impact through the Fill it Forward app. This provides a unique experience that encourages consumers to continue using their reusable bags at their local grocery store. And it’s all exclusive to BYOB!


The BYOB Smart Bag

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But how does the giving happen? Thanks to our friends at Fill it Forward, we’re able to bring you technology that is interactive and makes giving incredibly easy! Retailers start by choosing their reusable bag, artwork design, and branded packaging that best fits their messaging. Retailers then select the charitable partner they would like to support. From there, the giving is made possible through product sales and unlocked through customer participation. It’s that simple!

So what are you waiting for? Over 300 organizations are already supporting charities across North America through Fill it Forward, and we hope to see that number grow with the help of our BYOB Smart Bag program!