Over the course of the last year and throughout the pandemic, grocery sales have undoubtedly boomed, and it’s interesting to see how the behavior of retail customers has developed over that time. At a glance, it’s somewhat unclear what Christmas and the winter holiday period will look like for many businesses this year, at least from an in-store perspective. With some states and provinces across North America imposing new lockdown measures, some retailers are having the decision to serve customers in person taken out of their hands entirely.
THE HOLIDAY CUSTOMER EXPERIENCE IN 2020
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As for home delivery, 72% of respondents claimed that they have utilized home delivery services to get their groceries, with 15% saying they have elected to use curbside pickup. The survey also found that meal subscription services are on the rise, although at a slower rate. Of those polled, 10% already had one subscription service and added another during the pandemic, with 4% signing up for a subscription for the very first time.
So what can we learn from this new industry data and these expert insights? Shopping patterns - both online and in-store - are leading to steady online-dependant consumer behaviors, meaning retailers will need to bolster their infrastructure to support this if they want to remain competitive beyond the holiday season.
Fortunately, BYOB can help with that.
From reusable totes and bins, to a wide range of thermal carriers and boxes that can be fully customized, BYOB offers a complete package that not only helps you, but helps the planet too. To learn more about the many reusable bag and merchandising options available right here at BYOB, visit our website at BRINGYOUROWNBAG.COM